I come from a background as Product Manager in the Fast Moving Consumer Goods (FMCG) industry. I have been in the FCMG industry for 7 years with a background in Sales and Marketing within the beauty industry. The beauty industry is hard core business with a dab of lipstick. During those 7 years I worked with the international and regional head offices in both the French L’Oreal Group and the American Estée Lauder Company. I have met and presented for retailers on the Danish, Norwegian, Swedish and Icelandic market and have insights into what retailers seek in product launching; both in massive hyper markets and smaller perfumeries/stores.
My educational background is full blown CBS with a MSc in Economics and Business Administration, international marketing & management.
I wish to assist startups with my expertise in product launching regarding planning, logistics, product forecasting, distribution, marketing/PR, sales and product planning.
Hopefully, you can benefit from my experience in the product launching areas.